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Showing posts from January, 2016

Conquering a fear of colour...

Fear of colour is an exaggeration but there's no denying that my work up until now has largely been devoid of bright, cheerful colour combinations. Perhaps because the right relevant project where such colours I felt would be fitting had not come along...or more likely it's because I have some sort of fear of using colour. No more do I have that fear! Take a look:



So what is it? Gender neutral, environmentally friendly beauty packaging. The idea being these containers are all refillable, all made of recycled material, and of course can be recycled themselves! Designed for people who don't like to be constrained to the pre-existing beauty stereotypes (male beauty products look like power tools for crying out loud) and also are conscious of the environment. The reason for being named ‘Yours’ is the idea of the consumer being the one to choose their ‘beauty standards’. The message being ‘This product is yours’, ‘Your look is yours to decide’. The customer shouldn't feel f…